Tease
Save the Date, social and video introduce the night. Every announcement leads to the event website.
SHEPHERD INSURANCE GROUP
A night worth
building around.
Wichita Real Estate Awards Gala
Creative, media & digital proposal · March 2027
01 / THE OPPORTUNITY
You already own
an extraordinary night.
Let’s make it unmistakable.
The gala brings Wichita’s real estate community together. Shepherd Insurance Group creates that value. Every invitation, every interaction and every photograph should make that connection clear.
We propose one cohesive campaign and a permanent home inside SIG’s digital ecosystem—so the event builds recognition and relationships long after the last guest leaves.
02 / ONE CONNECTED EXPERIENCE
Anticipation. Participation.
Then a reason to reconnect.
Invite
Nominations, voting and the invitation bring the community back with a clear reason to participate.
RSVP
A simple registration path captures responses and connects guests to confirmation and event details.
Follow up
Three reminders before the night. A thank-you, winners and recap afterward. One consistent voice throughout.
03 / THE CREATIVE
Clearly SIG.
Worthy of black tie.
Editorial typography. Real people. Confident use of black, midnight and white. A touch of SIG blue to guide the next action.
THE SAME VOICE. EVERY STEP.
The gala is
coming up.
Helpful, human communication that gives guests exactly what they need before the night. Designed as part of the same campaign—not an afterthought.
Creative concepts shown for direction. Event details and placeholder copy will be finalized with SIG.
04 / THE DIGITAL HOME
One address.
Year after year.
A responsive event website that turns scattered touchpoints into one clear experience—and keeps each year’s stories within SIG’s brand.
WEBSITE DESIGN CONCEPT / CLICK TO EXPLORE AT FULL SIZE
Built for the event
Event details, schedule, FAQs and partner recognition. Connected nomination, voting and RSVP paths, with integrations defined before development.
Built to be found
Search-ready gala pages, descriptive metadata, internal links and a growing archive of winners, photographs and recaps.
Built to support SIG
SEO support for SIG’s main website: an audit, prioritized technical and on-page improvements, content guidance and search reporting.
05 / THE STORY AFTER THE NIGHT
The night ends.
The story keeps working.
A winners gallery. A film worth sharing. A reason to reconnect.
Bring the celebration back through photographs, a recap film and follow-up email. Publish it all in the event archive so each year adds to something SIG owns.
06 / SCOPE & INVESTMENT
A clear scope.
A considered investment.
Two separately priced scopes, available individually or together.
Marketing & Creative
| WORKSTREAM | PROPOSED DELIVERABLES | INVESTMENT |
|---|---|---|
| Creative & campaign | Brand application, campaign copy, Save the Date, invitation, nomination and voting assets. | $2,250 |
| Website design & build | Responsive event hub, participation paths, sponsor treatment, event archive, testing and launch. | $4,000 |
| Email/SMS drip campaign | RSVP confirmation, three event reminders and post-event follow-up through email and SMS; platform and sending setup to be agreed. | $1,250 |
Marketing & Creative Total
$7,500
Media — Photography & Film
| WORKSTREAM | PROPOSED DELIVERABLES |
|---|---|
| Pre-production | Creative planning, interview questions, photography and video shot lists, scheduling, and coordination for pre-event and gala coverage. |
| Pre-event capture & editing | Capture the talking-head interview and deliver two videos: a standalone “why” interview video and a separate teaser reel using interview footage to build anticipation. |
| Event capture | Gala photography and video coverage with two photographers and two videographers. |
| Event post-production & delivery | One full event recap video with 2–3 cutdowns, including editing, color correction and audio finishing, plus 75+ selected and edited photos. |
Media Total
$5,000
Combined Project Investment
$12,500
Ongoing Website Support — Separate
$750/month
Campaign updates, annual refreshes, maintenance and SEO under an agreed support plan. Includes gala page structure, metadata, internal linking and archive organization at launch, plus a SIG main-site audit, prioritized technical and on-page support, content guidance and reporting.
From SIG
Event details, award rules, approved assets, platform access and final approvals.
Before kickoff
Confirm event milestones, coverage hours, interview scheduling, revision rounds, tools and responsibilities.